Leslie Strader doesn’t stray far from her cellphone and laptop these days.
As communications director for Tyler Proud, the political action committee backing Tyler ISD’s upcoming $198 million bond issue, her digital devices have become the most important tools for informing people about the bond election and the group’s message – extensive high school renovations are needed and they’re long overdue.
“I’m on my phone and laptop in the carpool line,” Strader said. “The phone and computer are my greatest tools these days. I like to reply fast, I like people to know, ‘Your question matters.’”
What matters most though, Strader said, is getting people out to vote in the first place.
“The big push now is showing up and voting,” she said. “We say, ‘T-shirts aren’t votes, Facebook likes aren’t votes … happy words aren’t votes.’”